Maybe we should blame Willy Wonka for society’s need for immediate gratification. Get ready for the ear bug. We all recall that detestable character, Veruca Salt, who screeched at the top of her lungs, “I want to lock it all up in my pocket, it’s my bar of chocolate. Give it to me now!” That’s us.
These days, if it takes more than 10 seconds to figure out the secrets of the universe, we’re pretty miffed. What used to take a trip to the library, thumbing through a card catalog, scanning aisles of books and flipping through pages, now takes nanoseconds to resolve. So if your business isn’t operating with the understanding that all of your customers are part Veruca Salt, you may need to rethink your strategy.
While technology has presented a world of new opportunities, it’s also presented a whole new set of expectations and challenges.
Are you as sensitive as you should be to your customers’ expectations? Are you available to them on their timeline, or are you still operating under the 8-5, we’ll-respond-when-we’re-open model? For a company that’s just looking to maintain status quo, you’re probably safe. But if you’re hoping for bold growth and increased market share, you’ll need help developing a strategy for putting your customer first.
We already know they’re Veruca Salt, so they want it now, but they’re also bombarded with thousands of messages just like yours, every day. Your competitors offer your same products and services, promising better, faster, stronger, and every other “er” you can fathom.
How do you cut through the noise?
You’ve probably heard the term, “Location, location, location” when considering successful marketing imperatives. In the digital age, internet location is just as important (if not more so) as your physical location. You spent a lot of time considering the optimal spot for your business, but how much thought have you put in to how your customers will find that perfect spot?
Think about how you make purchasing decisions. If you’re like most people, you value word-of-mouth referrals from people you trust. But then what? You probably go to your favorite search engine and start asking questions. If your business doesn’t pop up in the search (even when you’ve earned a word-of-mouth referral) you may lose the business to a competitor that offers the same benefits from an attractive, easy-to-navigate website.
Our web design and hosting packages allow small- to medium-sized businesses pay as you grow.
We offer a buffet of web components so you can have all the things you need in a website, and none of the things you don’t need.
21st Century Business CardYou wouldn’t think of meeting new clients without carrying business cards. These days, websites are just as vital to following up the initial handshake. No matter how small your business, you need a website in order to compete. You want your customers to be able to learn more about what your company has to offer.
We know from experience, the biggest hurdle to getting a website is the cost. What startup can afford thousands of dollars get online? Our starter package gives you an affordable foundation, then lets you pay as your business grows.
No Surprises – Transparent PricingJust $499 gets you a domain name and the basic pages to introduce you to the public, and provides online surfers with information they need. You can add pages and components as you grow. Our transparent pricing tells you exactly what you can expect.
Location, Location, Location! – Starter Website – $499Additional Basic Pages – Starting at $179The whole point of the website is to help you grow; and as you grow, you’ll want to tell your customers about all the great new things you have to offer. We can add as many pages as you want, for as long as you want. Add basic pages starting at $179 per page (basic pages include your text and artwork).
Graphic Design – $179
No logo? No problem! Just answer a few questions and we’ll put together a logo and brand set that will make a great first impression.
Style Guide – $199Once we’ve delivered your logo in formats appropriate for print and web, we’ll write up a style guide that specifies color codes and fonts. We’ll also work up two-color logos for use on clothing and other marketing items.
